DV Publisher Insights

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New Smart Connection™ Added: SpringServe

DV Publisher Suite users can more easily aggregate, normalize and analyze data from the only independent video ad serving platform with its newly released SpringServe Smart Connection™ for the Unified Analytics platform. With this connection, publishers can automatically pull in data from SpringServe’s OTT ...

DV Publisher Team at AdMonsters San Diego

Before the holiday season, our team met up with some of the country’s top publishers in sunny San Diego, California earlier this month. We were proud to host the opening reception and personally welcome the rest of the industry to the city that many ...

DoubleVerify Launches Publisher Solution in Europe

DV Publisher Suite gives European publishers a single platform to manage revenue, inventory quality, campaign delivery, and yield LONDON, UK - November 16, 2021 —DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced that the DV Publisher ...

Optimizing for Viewability: A Guide for Publishers

Last time in our viewability series, we took a look at the creation and evolution of viewability standards and why it’s important for publishers to optimize for viewability. Viewability is a vital digital advertising KPI that is now considered table stakes for buyers in ...